SUNNYVALE, CA (March 21, 2000)-Macrovision Corporation (NASDAQ: MVSN) announced today that e-VideoTV, Inc. (OTCBB: EVTV) has signed an exclusive licensing agreement to use Macrovision's analog video copy protection technology for "less-than-real-time" Pay-Per-View (PPV) video transmissions over cable, satellite, and telco broadband networks within the United States. The license will enable e-VideoTV to protect PPV content, such as movies, sporting events, concerts and other content that is downloaded for future viewing.
The e-VideoTV set-top open architecture is designed with state-of-the-art "Client Side Caching," an open "Forward and Store" architecture, as well as the Company's Multi-Terabyte Video Archive (MTVA) Server System. This combination of technologies enables e-VideoTV customers to simultaneously transmit and store as many as twenty movies for future viewing. The Company hopes to work with rights owners and service providers in offering Near-Video-On-Demand content to DBS and digital cable subscribers.
e-VideoTV plans to offer an extensive catalog of program content, ranging from feature films to interactive software games. With compressed data, customers can download material in significantly "less than real time" intervals and watch content at their convenience. Potentially, the service could provide an attractive delivery alternative to some portion of the $8 billion per year U. S. movie rental business. e-VideoTV plans a limited trial of its technology with a regional U. S. cable operator later this summer.
"The agreement with Macrovision is one of a series of strategic partnerships that are included in our open architecture for Video-On-Demand (VOD)," stated Roy Bennett, Chairman of e-VideoTV. "We believe that these partnerships will differentiate our electronic delivery services, thus enabling the Company to capture a dominant share of the full-resolution home video markets."
"The e-VideoTV system has great potential to provide viewing flexibility and content diversity to PPV subscribers. Clearly, the technology exists to offer consumers complementary choices in both content and timing of distribution. It will be a perfect complement for our copy protection technology being used in more than 30 million digital set-top boxes that protect the content of rights owners in 'real time' PPV applications," said Carol Flaherty, Vice President of Video Copy Protection at Macrovision.
Macrovision Copy Protection technology is designed to deter unauthorized casual copying of digitally delivered programs. This allows copyright owners to minimize unauthorized copying while maximizing PPV and VOD revenues.
About e-VideoTV, Inc.
e-VideoTV Inc. is an electronic content aggregator service provider positioned to become a worldwide leader in the electronic delivery of full resolution movies and videos. e-VideoTV's "client side caching" technology allows secure delivery of movies in minutes. e-VideoTV Inc. is headquartered in Scottsdale, Arizona and is publicly traded under the symbol EVTV. Please visit e-VideoTV 's Web Site at www.e-videotv.com.
Macrovision Corporation designs, develops and markets content copy protection and rights management technologies to prevent the unauthorized duplication, reception or use of video and audio programs and computer software. The Company provides its products and services primarily to the home video, pay-per-view, cable, satellite, video security, consumer multimedia and business software markets. Macrovision has its headquarters in Sunnyvale, California with subsidiaries in London and Tokyo.
All statements contained herein, as well as oral statements that may be made by the Company or by officers, directors or employees of the Company acting on the Company's behalf, that are not statements of historical fact, constitute "forward-looking statements" and are made pursuant to the Safe-Harbor provisions of the Private Securities Litigation Reform Act of 1995.
Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. Such risks and uncertainties are outlined in Macrovision's Annual Report on Form 10-KSB for 1998 and its S-3 Form both as filed with the Securities and Exchange Commission. These factors may not constitute all factors that could cause actual results to differ materially from those discussed in any forward-looking statement. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.
Note to Editors: Additional background information on Macrovision Corporation can be obtained from our Web Site at www.macrovision.com.