|SUNNYVALE, Calif.--(ENTERTAINMENT WIRE)--June 20, 2000-- Macrovision Corporation and Alliance Atlantis announced today that Alliance Atlantis has signed a two-year agreement to copy protect 100 percent of its Home Video DVD (digital video disc) production in Canada and the U.K.
"Our DVD copy protection agreement with Macrovision is a vital component of our long-term plan to provide a broad range of DVD titles for the home video market," said David Partridge, Vice President of Home Video at Alliance Atlantis. "It is very important that we protect Alliance Atlantis product and the investments of our major retailers and network of licensees who sell Alliance Atlantis products worldwide."
Macrovision's DVD copy protection is designed to prevent unauthorized copying of DVD programming to VCRs without impacting the original picture. Introduced in 1997, it is the only technology of its kind that is currently available to protect against unauthorized copying from DVDs to VCRs. It has been utilized on over 75 percent of all DVDs produced worldwide -- over 180 million DVDs in total.
"We are pleased that Alliance Atlantis Communications has taken this important step in copy protecting its DVD releases," said Carol Flaherty, Vice President of Video Copy Protection at Macrovision. "With over 600 million VCRs installed worldwide, it is very easy for consumers to make high quality but unauthorized videocassette copies from the DVDs. We look forward to working with Alliance Atlantis in using DVD copy protection as an effective tool to protect its DVD revenues."
About Alliance Atlantis
Alliance Atlantis Communications Inc. is a leading creator, producer, distributor and broadcaster of filmed entertainment with significant ownership interests in seven Canadian specialty television networks. The Company's principal business activities are conducted through three operating groups: Television, Motion Pictures and Broadcasting. Headquartered in Toronto, Alliance Atlantis operates offices in Los Angeles, Montreal, Vancouver, London, Sydney and Shannon. The Company's common shares are listed on The Toronto Stock Exchange - trading symbols AAC.A, AAC.B and on NASDAQ - trading symbol AACB. The company's web site is www.allianceatlantis.com.
Macrovision Corporation develops and markets content copy protection and rights management technologies to prevent the unauthorized duplication, reception or use of video and audio programs and computer software. The Company provides its products and services primarily to the home video, consumer multimedia software, digital pay-per-view, cable, satellite and video security markets. Macrovision has its headquarters in Sunnyvale, California with subsidiaries in London and Tokyo.
All statements contained herein, as well as oral statements that may be made by the Company or by officers, directors or employees of the Company acting on the Company's behalf, that are not statements of historical fact, constitute "forward-looking statements" and are made pursuant to the Safe-Harbor provisions of the Private Securities Litigation Reform Act of 1995.
Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. Such risks and uncertainties are outlined in the Company's Annual Report on Form 10-K for 2000 as filed with the Securities and Exchange Commission. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.