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Codemasters to Protect PC Titles with Macrovision's SafeDisc
LONDON, U.K.--(ENTERTAINMENT WIRE)--May 1, 2001--Macrovision UK, a subsidiary of Macrovision Corporation of Sunnyvale, Calif., a leading provider of software copy protection and DRM (digital rights management) technologies, announced today that Codemasters Ltd. has licensed Macrovision's SafeDisc® CD-ROM Copy Protection Technology.

Codemasters will use SafeDisc to provide persistent protection on CD-ROM titles. SafeDisc is a software-based solution that does not require any changes to PC hardware or CD-ROM drives. It is comprised of 2 authenticating signatures embedded on the disc, a multi-layer encryption wrapper that secures the CD-ROM content, and anti-hacking code for extra security. The signature, which cannot be copied by CD recorders, is added to each disc during the mastering/replication process. When a user inserts an original disc in a CD-ROM drive, the authentication software reads the digital signature, allowing the program to be decrypted and run normally. If an unauthorized copy is loaded, the authentication software will not be able to find the digital signature, and the copy will not run. In addition to the SafeDisc features above, Macrovision provides a unique application program interface (API) feature that allows the software publisher to embed game disabling features, which are activated when unauthorized copies are played.

"Piracy is taken very seriously within Codemasters and we have seen an ever increasing problem across all platforms. SafeDisc offers excellent protection against the casual pirate, and by using the API, we were able to embed security deep inside our code," commented John Hemingway, development director of Codemasters. "The Codemasters football management game LMA Manager 2001 employed a similar system and it enhanced sales performance," concluded Hemingway.

"Macrovision is delighted to be working with Codemasters. They have excellent past experience of embedding security within game code and were keen to explore the features offered by the SafeDisc API. The time that they are investing in adding API calls can only enhance the effectiveness of SafeDisc and deter the pirates," commented Paul Stevens, account manager for Macrovision UK.

About Codemasters Ltd.

Established in 1986, Codemasters is a leading developer and publisher of best-selling interactive entertainment products for a global audience on current and future gaming platforms and channels. The company is the winner of Queen's Award For Enterprise in the Innovation category and was featured in the Sunday Times' Fast Track taking the number two position for the highest annual profit growth at 118.97%. Furthermore, the UK's Entrepreneur of The Year 2000 awards saw David Darling, founder and chief executive of Codemasters, scoop both the "Overall Entrepreneur of the Year" and "Young Entrepreneur Of The Year" awards. Codemasters' genre-leading brands include Colin McRae Rally, Touring Cars, Micro Machines/Maniacs, LMA Manager, Insane and Cannon Fodder. With an annual turnover in excess of $100 million (FY98/99), the company is headquartered in Southam, Warwickshire, and maintains European operations in Germany, France, Spain, Benelux and plans to set up operations in Scandinavia. The company has its U.S. headquarters in New York and maintains an online gaming U.S.-based development facility in Oakhurst, Calif. More information about the company and its products is available online at www.codemasters.com.




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