London (20 March, 2000) - Macrovision UK Ltd., a subsidiary of Macrovision Corporation (NASDAQ/MVSN) in Sunnyvale, California, announced today that Yes Television has licensed Macrovision's digital pay-per-view (PPV) copy protection technology for use in its broadband video-on-demand (VOD) service. Under the agreement, Yes Television will implement Macrovision copy protection control capability in its head-end system software and copy protection capability in its digital set-top boxes.
"We are pleased to have finalised this important agreement which helps us protect our valuable video on demand (VOD) content. Yes Television delivers top quality entertainment to viewers, and copy protection helps to ensure that we will continue to do so as we roll out to a growing subscriber base," said Thomas Kressner, Yes Television's Chairman and Chief Executive.
"We are delighted to welcome Yes Television to our ever-expanding customer base", said Jeremy Corcoran, Director PPV Copy Protection at Macrovision UK Ltd. "Video on demand over broadband networks is poised for exciting growth in Europe over the next few years, and Macrovison's PPV copy protection technology is a key element in supporting that growth."
Macrovision PPV technology allows consumers to view, but not record, programmes that are copy protected at the direction of pay TV operators or programme suppliers. The technology is designed to deter unauthorized home taping of digitally delivered programmes. This allows copyright owners to minimise cannibalisation of their home video revenues while maximising PPV system operator revenues. Over 30 million Macrovision-enabled digital set top boxes have been shipped since 1995, comprising approximately 90% of all digital set top boxes shipped worldwide. Since 1996, over 40 million PPV and VOD buys have been copy protected, helping maximise new and repeat buys.
Yes Televisions service is true video on demand, which means that viewers can watch what they want, when they want. This is not the same thing as near video on demand (NVOD), in which the same movie or programme starts at regular intervals across a number of broadcast channels. True VOD gives viewers complete control over their viewing, with VCR-style functions like pause, fast forward and rewind.
About Elmsdale Media
Yes Television was launched in January 1999 by holding company Elmsdale Media Limited. Since then it has begun operating services in Cardiff and Hull.
Hundreds of top movies are available on Yes Television, supplied by Warner Bros, Sony Pictures Entertainment and Buena Vista International Television. But it's not just movies-viewers can also choose from a wide range of children's programmes, music videos, travel services, sports features and television comedies and dramas.
Yes Television is:
- the first VOD service in the world to operate over both HFC cable and DSL telephony networks.
- the first to deliver commercial VOD in Europe.
- the first to deliver VOD via Internet Protocol (IP).
- the first to be deployed at 4 Mbps.
Additional background information on Yes Television can be found on the Internet at www.yestelevision.com.
Macrovision Corporation develops and markets content copy protection and rights management technologies and products to prevent the unauthorized duplication, reception or use of video and audio programs and computer software. The company provides its products and services primarily to the home video, pay-per-view, cable, satellite, video security, consumer multimedia and application software markets. Macrovision has its headquarters in Sunnyvale, California with subsidiaries in London and Tokyo.
All statements contained herein, as well as oral statements that may be made by the Company or by officers, directors or employees of the Company acting on the Company's behalf, that are not statements of historical fact, constitute "forward-looking statements" and are made pursuant to the Safe-Harbor provisions of the Private Securities Litigation Reform Act of 1995.
Such forward-looking statements involve known and unknown risks, uncertainties and other factors that could cause the actual results of the Company to be materially different from the historical results or from any future results expressed or implied by such forward-looking statements. Such risks and uncertainties are outlined in Macrovision's Annual Report on Form 10-KSB for 1998 and its Registration Statement on Form S-3, both as filed with the Securities and Exchange Commission. These factors may not constitute all factors that could cause actual results to differ materially from those discussed in any forward-looking statement. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.
Note to Editors: Additional background information on Macrovision Corporation can be obtained from our Web Site at www.macrovision.com.