Backup ANY Movie DVD - Fully playable in ANY DVD Player!!!

LaCie Highlights U&I DVD-RAM Content Storage at Macworld


Combined USB/FireWire or SCSI-2 Interface Simplifies

Connectivity; Removable 4.7/9.4GB Random-Access DVD Storage

of Video, Documents, Data; Bare Disc Stores 2 hours of Video,

Provides Over 100,000 Overwrites

At Macworld this week, Booth no. 416, LaCie introduced its newly enhanced 4.7/9.4GB DVD-RAM drive. Compatible with the industry's leading video authoring and editing systems, including iMovie and FinalCut Pro, the high-capacity rewritable DVD drives are now available with a choice of LaCie's unique U&I(TM) (USB and IEEE 1394) interface or standard SCSI-2 connectivity.

With U&I connectivity, the LaCie DVD-RAM drive can be used with USB and FireWire-equipped computers such as the new iMacs, iBooks, PowerBooks, Power Mac G4s and Power Mac G4 Cubes. The FireWire and USB buses make the drive hot-pluggable -- it can be moved from computer to computer or attached to a PowerBook or iBook without having to shutdown or reboot the system. The drive automatically detects the system interface and configures the connection so the drives mount as soon as they are plugged in.

To protect the investments of users with legacy systems, LaCie also offers the drive with a high-speed SCSI-2 interface which is fully compatible with older, narrow SCSI connector-based systems.

"Today's lower-priced, easier-to-use camcorders, PCs, iMacs and video production software, provide individuals and businesses with the tools they need to produce professional-looking videos," said Guillaume Mazieres, LaCie vice president of Marketing & Sales. "But it isn't practical to store large video files on a system's hard drive, CDs don't have a lot of capacity, and VHS is susceptible to wear and deterioration. With DVD-RAM, they can store up to 2 hours of theater-quality video on a single bare disc," he explained. "And the video will look as sharp and clear in 30 years as the day it was produced -- no matter how many times the video is played or copied."

According to Jon Peddie Associates, more than 6 million digital cameras were sold last year, and an estimated 10 million FireWire DV cameras will be sold this year. Once a niche market, sales of the new breed of digital cameras could surpass four million units sold this year. Peddie notes that almost every new PC and Mac sold today is suitable for video.

To meet the storage requirements of casual and professional videographers, LaCie's U&I 4.7/9.4GB DVD-RAM drives include software drivers for Windows® 95/98, NT, 2000, Me and Macintosh® environments. DVD-RAM's high capacity and low storage cost makes it especially popular with business and professional users because the media is so economical -- about $.005/MB -- and video data can be overwritten more than 100,000 times. And since there is no physical contact between the drive's laser head and the media, the discs don't deteriorate -- even when reused ten times a day, 365 days a year.

"DVD-RAM is excellent for editing and authoring videos," Mazieres added. "You can move to specific segments of the disc to edit your work, and small sections of data can be rewritten without stressing the error correction codes. In addition you can quickly cut and move video and audio clips around on the disc, add titles and subtitles and then archive it and feel certain all of your work is safe and secure."

No other storage solution provides the media interchangeability that DVD-RAM offers. The LaCie DVD-RAM drive reads from discs currently accepted by CD-ROM, CD Audio, CD-R, CD-RW and video CD drives, as well as DVD-R, DVD-ROM and DVD video drives. With this broad media interchangeability, plus data transfer rates of up to 22.16Mbps, and a 95ms average seek time, users have a single, low-cost storage solution for digital content creation, reading CDs, performing system backups, and downloading large files to removable media.

Pricing, Availability

Equipped with either a U&I or a SCSI-2 interface, LaCie's new DVD-RAM subsystem is available for immediate delivery through leading distributors and resellers across the country. Starting at $699, the external drives ship complete with cables, the LaCie DVD-RAM software drivers for Macintosh and Windows operating systems, and one 4.7GB DVD-RAM disc. LaCie also offers DVD-RAM media at $30 for the single-sided 4.7GB disc, and $59 for the double-sided 9.4GB disc.

About LaCie

Founded in 1987, LaCie is a world leader in the development and manufacture of cross-platform mass storage, digital video and color-management computer peripherals for personal, business, industrial and multimedia environments. In addition to its U.S. development, marketing and manufacturing facilities in Hillsboro, Ore., LaCie has its corporate office in Massy, France, and sales offices in Canada and 10 European countries. For more information, contact LaCie, Ltd. at 22985 N.W. Evergreen Parkway; Hillsboro, Ore. 97124 or call 503/844-4500, Fax 503/844-4593. Visit LaCie's Web site at

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